ActionCOACH Earns More Hardware

We must be doing something right because the awards keep piling up for ActionCOACH.

Our latest comes from the Communitas Awards, which honored ActionCOACH with Excellence in Community Service for our pro bono work with Coaching for a Cause in 2010.

The Communitas Awards seeks to honor companies, organizations and individuals that go beyond rhetoric and whose commitment sets them apart from their competition.

The companies recognized by the Communitas Awards, like ActionCOACH, are dedicated to helping the less fortunate in their communities by changing the way they do business to benefit their employees, communities and environment.

I want to offer many thanks to everyone that contributed to us winning this award, including all the coaches that worked so closely with charities in their community.

We couldn’t be prouder of your efforts and we share this honor with you.

The Importance of Coaching for a Cause

The nature of the work ActionCOACH Business Coaches do is a help to local communities by making small businesses profitable.

But ActionCOACH’s Coaching for a Cause program is a global initiative that truly focuses on spreading the principles of gratitude and abundance by applying “for profit” systems to the non-profit and charitable world.

Through Coaching for a Cause, ActionCOACH business coaches teach non- profit organizations how to operate like businesses, how to build systems and implement them and how to make the most of each and every contribution they earn.

Last year the program helped increase donations to non-profits and and participating charities by more than $3 million.

This year, we expect to teach even more non-profits how to be successful.

To see how Coaching for a Cause works and how it has created success for participating organizations, just click here.

Learnings from Conference …

After having a couple of weeks to get back to the States after our Global Conference in Barcelona, Spain, I’ve had the opportunity to reflect on some of the education and learnings (as well as some of my own takeaways) from this year’s event.

First, I want to congratulate all of those coaches who won awards at the event and who were recognized by their peers for excellence and results.

Business Coaching is one of the most challenging, yet rewarding, professions in the world, and I’m always proud of the great work our coaches do for their clients.

I suppose the biggest new initiative that came out of Conference is our guarantee.

I’ll have more on this later (our official launch is slated for October 1) … but accountability for our own system is something we’ve never really leveraged or advertised in an overt or commercial way – until now.

Not only will our guarantee help our coaches in their own sales process take the risk out of that process, it is also a testament to the innovation our company continues to produce as a leader of our industry and category.

So … lesson number one is finding ways to take the perceived (or actual) buying risk out of your product may be challenging, but if you can find a way to do it, you just may propel your company into a new realm of success.

The second lesson I took from conference is how business coaching impact communities … and this was really evident in our discussions about the results of our past year’s Coaching for a Cause campaign.

The second year of this campaign is scheduled to begin (coincidentally) on October 1 and will run through March 15, 2011.

Last year, our coaches helped the non-profits they coaches raise an additional $3.4 million in donations (beating our stated goal of $2.5 million).

Not only did the extra donations greatly help non-profits in need, the greater benefit is that those organizations now have the knowledge and tools in place to replicate their results … even if they decide to go on their own without a coach.

The good news is … many of those non-profits want to remain as part of the program, and many more have waited a year just be part (as they may have missed the cut-off last year).

Still others have only recently heard about the program, and are extremely eager to join.

This year’s goal of $5 million in extra donations is a stretch … but doable.

Beyond the numbers, the stories shared by our coaches who drove the program last year, and the transformations in business practices they were able to guide and achieve, are truly remarkable, and serve as an inspiration that drives us to continue to share our system with as many non-profits (and for-profits!) as possible.

Finally, I was impressed with our coaches’ success in getting results for clients (particularly in the U.S.) in the face of massive economic uncertainty and an overall economy that just seems stuck in first gear.

While many Americans don’t realize it, other parts of the world are very strong economically, which means our coaches in Australia and New Zealand are dealing with an entirely different set of issues and challenges with their clients.

In the U.S., however, our coaches are working day in and day out with owners in economically recessed (and in some cases, depressed) areas … and in turn are helping them generate more sales, more cashflow and in some cases, more profit, than ever before.

Not only does this positively impact individual owners and their teams, those results give credence and credibility to our system … and allows our coaches to in turn expand their network of success stories and referrals.

That is extremely heartening, and a great contrast to the headlines that greeted me on my return to Las Vegas.

Which leads me to the biggest lesson of all …

If you don’t know what business coaching is … find out right now.

(This link will help:  ActionCOACH.com)

If you’ve met with a coach but haven’t hired one yet … hire one today.

And if you are working with a coach but are running into challenges or obstacles … tackle them today and move on to things that will make you money.

Business coaching works … and ActionCOACH guarantees its system of coaching can and will work for you.

(OK … officially after October 1!) …

So don’t wait for help for your business any longer.

ActionCOACH business coaching will work for you.

The only question is … will you work with an ActionCOACH?

Jodie Shaw

P.S.
Go here  to get more information on Coaching for a Cause …

Coaching for a Cause

P.P.S.
By the way, our 2011 Global Conference is scheduled for Miami …

You can get a glimpse of what’s to come here …

2011 Global Conference in Miami

JS